The Future of AI in the iGaming Industry in Canada

Simon Day
Written byWritten by:Simon Day

Content Writer

Simon Day


With over a decade of experience, Simon Day has been a seasoned writer in the online casino industry. His expertise lies in sports betting and online casino games, making him a go-to source for insightful content. Simon has contributed extensively to Betsquare, covering a wide range of iGaming topics.


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Andy Potts
Reviewed byReviewed by:Andy Potts


Andy Potts


Andy is a NCE-qualified journalist and editor with a wide range of experience in a number of difference niches, including online gambling, online casino games, igaming, writing, editing, PR and management.


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Updated on:

Feb 19, 2024, 2:04 pm


Online casinos in Canada are on the verge of a great transformation thanks to the rapid development of AI. More and more casino operators are using AI to improve the gaming experience for their customers. The use of algorithms allows companies to more deeply study the preferences of the players and customize the games in accordance with their wishes. Moreover, Artificial Intelligence contributes to the creation of more effective security systems and the prevention of fraud. In this review, our BetSquare team explores exactly how Artificial Intelligence is affecting online casinos in Canada and uncovers potential opportunities.

Artificial Intelligence: What Is It in Gambling?

The use of Artificial Intelligence in the field of gambling is a complex mechanism of technologies and algorithms, the purpose of which is to analyze and process data, as well as make decisions within the gaming process. One of the most important aspects of the introduction of AI in gambling is the formation of intelligent systems that can optimize and improve the gaming process for players, as well as increase the efficiency of casino operations.

AI in Canada Casinos: Main Advantages

The use of Artificial Intelligence in online casinos in Canada has a significant impact on the optimization of gaming platforms and the improvement of security measures. Let’s take a closer look at how operators are implementing AI technologies into their operations:

  1. Player personalization and analysis
    Using AI, the behavior and individual preferences of gamblers are analyzed. This approach allows the casino to provide unique lists of casino games and bonuses, creating the most accurate and appropriate recommendations for each player.
  2. iGaming market data analysis
    Thanks to powerful algorithms, artificial intelligence processes huge amounts of data to identify new trends and interests. This, in turn, allows casino operators to make more informed decisions about advertising strategies and marketing activities.
  3. Antifraud
    Tools based on artificial intelligence are able to detect anomalous behavior and potential cases of fraud both among players and within the casino. This ensures the reliability and fairness of the gaming process, protecting both the interests of players and the casino’s reputation.
  4. Operator work optimization
    Artificial Intelligence contributes to better management of resources, such as personnel, equipment, and financial activities. In addition, it optimizes workflows, increasing the overall efficiency of the casino.
  5. Development of new games
    AI technologies are being used to generate designs, animations, and even musical scores for new games, creating a more immersive and interesting gaming experience for Canadian casino players.

Future Potential of AI in the Canadian Gambling Industry

The outlook for the future of AI in Canada’s gambling industry promises to bring innovation and significant changes that will impact the gaming experience, security, and management of the iGaming system. Below is a table illustrating the main areas of application of Artificial Intelligence:

Quality Possible Impossible
Software design Gambling developers can use AI-based tools to create the game’s story and visual effects. More often, AI is used to create a rough cut in order to further work with the material manually. Of course, Artificial Intelligence is capable of being configured for image reconstruction. However, by itself, this tool is not capable of functioning autonomously. As a result, AI does not have the ability to create content from scratch.
Math calculations With the use of Artificial Intelligence technologies, it is possible to accurately analyze and perform calculations, including accounting operations and many other diverse tasks. We can once again emphasize that Artificial Intelligence, without human participation and direction, is not capable of performing accurate calculations and solving complex problems.
Gambling strategy Undeniably, Artificial Intelligence is able to assist players in games like poker or blackjack, providing an AI-based strategy, information about the probabilities, or the rules of a particular discipline. It should be borne in mind that artificial intelligence is not able to guarantee victory or predict the outcome of events since such a possibility is unattainable even for a human.
Legal issues Another significant advantage of artificial intelligence should not be overlooked. It’s the ability to analyze the rules, conditions, and gambling laws in force in each particular country. Thanks to this, Canadian residents can check whether gambling is allowed in a particular region. You can’t fully rely on AI decisions in such cases as the rules can change frequently and AI tools don’t usually get updates that often. The best way to find out these details is reading the T&Cs.
Support chat In the vastness of many casinos in Canada and even in online stores, an innovative trend deserves attention: the presence of virtual chats that operate on the basis of advanced Artificial Intelligence technologies. Despite the power of artificial intelligence, it is not able to replace a human, especially in the field of thinking. This makes it essential that the technical support of the websites is always under the control of the operators.

What AI Can’t Do in Gambling

In addition to numerous potential benefits, it should be noted that Artificial Intelligence has its limits in the context of the iGaming industry. Ultimately, AI cannot completely replace the unique human experience and intuition in the world of gambling. This tool should be viewed as an addition to enhance the gaming experience, not as a replacement. In this article, we will delve into the analysis of the limitations that AI faces and what exactly it cannot accomplish.

Winning Prediction

Undoubtedly, Artificial Intelligence is not able to foresee the outcome since this information remains a mystery even to the creators. All games are based on random number generation, which makes every result completely unpredictable. If you stumble upon an app that claims to be able to predict results, be aware that it is a scam. We urge players to remain vigilant and sensible when it comes to “guaranteed win” or “outcome prediction” promises. Honest and trusted casinos in Canada pride themselves on their reputation for randomness and fair play. It is important to always stick to licensed and regulated platforms, following the rules and laws of the iGaming industry. 

Replacing Humans

Artificial Intelligence excels at monotonous tasks but struggles to solve more complex issues that require flexible thinking. Therefore, human experience remains invaluable. Because of this technological progress, the following question arises: how to ensure a harmonious combination between the capabilities of Artificial Intelligence and human intuition? At BetSquare, we believe that both of these factors are incomparably important, provided that each task is approached responsibly.

Automotive Gameplay

The introduction of AI to automate the gameplay can entail some difficulties since such intelligence lacks the ability to think in the same way as a person. In the field of gambling, it is important to independently control the course of events in order to make logical decisions and act on intuition, following responsible gambling terms. Handing over control to AI can cause unintended consequences and even crash the system.

An important part of gambling is the ability to personally follow the progress of the game in order to make logical steps and decisions based on your intuition. The use of artificial intelligence, although it contributes to the automation of certain actions, cannot replace human thinking, as well as the ability to assess risks and enjoy success. As a result, control over their actions and decisions remains only with the toggle switch.

Be an Installable Program

You must clearly avoid using third-party software to play online casinos in Canada as this may be considered illegal and fraudulent. Sometimes, players can come across blacklisted casinos with such services. In addition, when providing your data to such programs, you expose yourself to the risk of losing confidential information and access to your personal account. It is important to note that Artificial Intelligence does not have the ability to influence your winnings.

How Canadians Can Use AI in Gambling

Canadian players have the opportunity to take advantage of the potential of Artificial Intelligence in gambling to improve the gaming experience, ensure security, and improve the efficiency of operations. In general, artificial intelligence acts as an additional tool that is most effectively applied in the realm of live table games:

  • Learning the rules
    Artificial intelligence can be used to teach novice players the rules of various gambling disciplines like blackjack and poker. It is able to provide interactive tutorials, detailed explanations and game simulations, which in turn allows beginners to quickly get comfortable and start enjoying the gameplay.
  • Responsible gambling
    By analyzing player behavior data, AI is able to identify signs of problematic gambling behavior or addiction, providing casino operators with information for timely intervention in responsible gambling purposes. In addition, AI can provide players with reminders of the time spent playing the game and provide options for self-limiting or temporary suspension of the account.
  • Info about regulations
    AI has the ability to automatically provide detailed explanations of the rules before or during the game, which, in turn, contributes to a better understanding of the game mechanics and its limitations on the part of the players. In addition, AI can be useful in learning the rules of gambling, including taxation, in different regions or countries, which allows players to more deeply master the gaming discipline in accordance with local regulations (eg. the presence of the AGCO licence for Ontario).
  • Customer support chat bot
    Using Artificial Intelligence can be helpful to create chatbots that provide real-time customer support. Chatbots can effectively respond to frequently asked questions, help resolve technical issues, and explain deposit and withdrawal procedures
  • Tracking gameplay statistics
    The use of special tools based on Artificial Intelligence can be used for automated collection, analysis, and visualization of game statistics. This provides players and casino operators with a deeper understanding of their activity and achievements in a variety of games. The same is with the statistics of upcoming events, such as our sports calendar.

BetSquare & Artificial Intelligence

The BetSquare team follows the cutting-edge approach to analyzing and evaluating online casinos in Canada. We believe in the power of technology and strive to make the most of it to improve the gaming experience for our users. Among our tools, we use Artificial Intelligence, which we use exclusively for the analysis of game statistics.

However, it is worth emphasizing that the main work is carried out by experts who specialize in the analysis and testing of various online casinos in Canada. We study each casino site in Canada in detail, understanding every detail. Our goal is to provide reliable information to our users so that gamblers can only play at the best and most secure casinos in Canada from our top rating.

Using Artificial Intelligence to analyze statistics allows us to provide more accurate and objective information. This approach complements the efforts of our experts and allows us to identify the latest trends. Our ambition is to synthesize technological resources and human experience for the benefit of our users.


The BetSquare team is committed to achieving a harmonious balance between cutting-edge technology and an expert approach to online casino analysis in Canada. We are convinced that Artificial Intelligence plays an important role in improving our ability to provide accurate and up-to-date statistics, which is a key component in the gambling industry. However, despite the importance of technological advances, we attach particular importance to our experts. They carefully research and test each casino, providing our users with up-to-date information about the reliability, safety, and quality of the gaming experience.


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Is Artificial Intelligence used in online gambling?

Yes, AI is often used in online casinos for bookkeeping, security, and online chat when live support isn’t available.

What things are prohibited for AI for Canadians?

In general, AI is not allowed to be used for online gambling at all. The maximum where you can use AI is to find reliable casinos in your province.

How do I use AI for responsible gambling?

You can use AI ​​to manage your bankroll wisely or activate a timer that will help you play no more than a given amount of time.

Can AI provide Canadian casino winning strategies?

Absolutely not since it is not real. Plus, such actions are prohibited. All games are developed using RNG and therefore no one knows about the result before the end of the round.

What is the future of Artificial Intelligence in gambling?

The introduction of Artificial Intelligence in online casinos further contributes to a more accurate submission of personalized recommendations for clients.

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Our team of experts diligently monitors the online casino industry, ensuring our articles remain current and relevant by promptly incorporating the latest available information.
Current Version
Dec 7, 2022
Written By
Simon Day
Edited By
Andy Potts